Formación Laboris

Grado en BA (Hons) in Business Management & Marketing

EU Business School
EU Business School

Carrera universitaria Presencial en Barcelona (Barcelona)

Consultar precio
Duración: 3 años
También se imparte en Munich

Resumen de la carrera universitaria

Objetivos: Foster a customer led approach towards all business opportunities. Develop an orientation for informed new product/service development. Apply innovative concepts and techniques to achieve key marketing opportunities. Evaluate contemporary marketing theory and strategies to meet stakeholder needs

Requisitos: Students must be in the final year of completing or have already completed their high school (or equivalent) diploma. Students must also have an advanced level of English. If students do not meet these requirements, EU offers two preparatory foundation programs to assist students in reaching the level necessary to attend our programs. To further help students improve their academic standing, we offer the Business Bridging Program and for students who need to improve their English fluency, we offer the English Foundation Program.

Temario completo de este curso

FIRST SEMESTER
  • Finance and Business Performance
  • Marketing in Action
  • Understanding People in Organizations

SECOND SEMESTER
  • Managing Performance in Operations
  • Markets, Prices and Strategy
  • Enhancing Personal Leadership

THIRD SEMESTER
  • Employability and Personal Development
  • Data Analysis Skills (Year Through)
  • Marketing Communications and Branding

FOURTH SEMESTER
  • Macro-Economics for Business (Year Through)
  • Creative Business Solutions
  • Digital and Social Media

FIFTH SEMESTER
  • Consumer Behaviour
  • International Purchasing and Supply Chain Management
  • Issues in Global Business & Strategic Concepts

SIXTH SEMESTER
  • Improving Business Performance
  • Brand Impact and Popular Culture
  • Issues in Global Business & Strategic Concepts
 
ver temario completo
 
  

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